Summary

Permanent showrooms each shared by 15 complementary (non-competing) companies for the joint promotion of their products and brands in the contract sector specializing in furnishings for communal spaces (hospitality, retail, corporate, public spaces, etc.).

Objectives:

• Joint promotion of the participating companies’ products and brands and showcasing the contract channel.
• Networking with opinion leaders and purchasing managers in the contract hospitality sector.
• Detecting business opportunities in terms of contract projects for the participating companies.

Key features:

• Showroom area in a unique building in an unbeatable location in Barcelona with great transport links.
• Contacts exchanged. The showroom gives participants a special opportunity to network exclusively with professional opinion leaders and purchasing managers.
• Shared Showroom Manager For each showroom, AMBIT hires a technician to manage the venue, welcome visitors and promote the event to attract more professionals. The Showroom Manager is an architect or interior designer with a commercial profile, ensuring sound technical knowledge and useful assistance to visitors.
• Mutual recommendations. The participating companies generate traffic in the showroom and share their contacts.
• Common framework created on a customized basis for each showroom.
• Intensive communication managed by AMBIT (databases of activities in the contract hospitality sector: InteriHOTEL, Pop-ups, HiContract, etc.).
• Activities and events: Technical sessions, company events and networking events.

Summary

Joint promotional platform for showcasing the products of 200 companies specializing in the contract hospitality sector. It combines exhibition spaces, a program of conference and specific contents for the contract sector: materials, designer spaces and other features.

Objective:

• Facilitating efficient links between supply and demand in the contract hospitality channel. 3,200 visitors at the 2016, primarily including opinion leaders and hotel purchasing professionals
• Generating real business opportunities for the participating companies: 1,200 projects detected at the 2016 edition

Format:

• Exhibition area with integrative product and material sections
• Conference sessions and discussion panels on relevant issues in the contract hospitality sector
• Unique sections and valuable contents (Design, Materials&Tech Experience, Lounge and Knowledge Areas)

International status:

With international brands accounting for over 20% of the participating companies and professionals coming from more than 25 countries, it is now recognized as a global event.

At InteriHotel, AMBIT organizes international missions with opinion leaders and project managers from hotel chains to markets with high potential in terms of contract hospitality: Mexico, the USA, Dominican Republic, Colombia, Costa Rica, United Arab Emirates, etc.