Summary

Joint promotional platform for showcasing the products of 200 companies specializing in the contract hospitality sector. It combines exhibition spaces, a program of conference and specific contents for the contract sector: materials, designer spaces and other features.

Objective:

• Facilitating efficient links between supply and demand in the contract hospitality channel. 3,200 visitors at the 2016, primarily including opinion leaders and hotel purchasing professionals
• Generating real business opportunities for the participating companies: 1,200 projects detected at the 2016 edition

Format:

• Exhibition area with integrative product and material sections
• Conference sessions and discussion panels on relevant issues in the contract hospitality sector
• Unique sections and valuable contents (Design, Materials&Tech Experience, Lounge and Knowledge Areas)

International status:

With international brands accounting for over 20% of the participating companies and professionals coming from more than 25 countries, it is now recognized as a global event.

At InteriHotel, AMBIT organizes international missions with opinion leaders and project managers from hotel chains to markets with high potential in terms of contract hospitality: Mexico, the USA, Dominican Republic, Colombia, Costa Rica, United Arab Emirates, etc.

Summary

Experimental development of a technological solution for monitoring and analysing comments and opinions on social networks about the equipment and interior design in hotels. This tool will improve the efficiency of marketing and commercial processes in companies manufacturing furniture and other interior design products for hotels.

The tool developed will monitor comments on specialized social networks using Big Data technology, and analyze them according to lexical and semantic criteria that are specific to the sector by means of a process of training/learning.

Period carried out: 10/2017 to 03/2018